Travis Wali Diwali: BookMyShow Live Prepares India for Travis Scott’s Debut Tour

Delhi’s Diwali gets a La Flame upgrade as global music phenomenon Travis Scott prepares for his first-ever performance in India with the expansive CIRCUS MAXIMUS WORLD TOUR. BookMyShow Live has launched its festive campaign, ‘Travis Wali Diwali’, to capture the energy of India’s youth as these two worlds collide in a moment of celebration.

The campaign is a spirited homage to India’s cultural rhythm and the boundless energy of its young people, who blend festive splendour with Travis Scott’s electric aura as they gear up for the big night. With the arrival of Travis Scott aligning with the country’s largest festive weekend, BookMyShow Live reimagines Diwali through a contemporary, global lens while preserving the emotion, exuberance and communal spirit that define India’s celebrations.

The film opens inside a buzzing Delhi home—a quintessential Diwali setting where generations unite to prepare for the evening. This time, however, the younger generation is tuned into a different buzz, stringing fairy lights in one hand and selecting concert outfits in the other. Their Diwali drip blends fusion fashion with La Flame energy, while a Travis-coded rangoli glows at the doorstep. Sweets shaped like tiny firecrackers fill the trays, and cactus-inspired decor takes the place of marigolds, a cheeky nod to Travis’s world. Amid the laughter and outfit check, Dadi joins in with a proud smile, wishing Travis a Happy Diwali and blending warmth with the thrill of the moment.

With ‘Travis Wali Diwali’, BookMyShow Live celebrates an entire cultural movement that transcends borders. The campaign embodies how young India celebrates—unapologetically vibrant, deeply connected to global rhythms yet rooted in culture. Whether it’s donning festive fusion outfits, discovering new sounds or creating moments that bring communities together, the campaign mirrors a generation for whom music and celebration are inseparable.

Dolly Davda, Head of Marketing, BookMyShow, commented, “Festivals in India shape the way we gather, form connections and express ourselves. With ‘Travis Wali Diwali’, we wanted to capture how India’s youth celebrates today—where culture meets fervour and tradition grooves with trend seamlessly. As Travis Scott brings his world tour to India for the very first time, this campaign marks the country’s festive spirit through a fresh, bold and expressive lens. This Diwali, we celebrate the Cactus Jack way.”

The CIRCUS MAXIMUS WORLD TOUR, produced and promoted by BookMyShow Live in India, will mark Travis Scott’s debut in India with two large-scale live performances at Jawaharlal Nehru Stadium, New Delhi, on 18 and 19 October 2025, kicking off the country’s festive weekend with a riot of light, sound and adrenaline. Fans can look forward to a full-scale Cactus Jack experience, featuring immersive stage design, high-octane production and the distinctive Travis Scott energy that has electrified arenas worldwide.

After Delhi, the tour will move to Mumbai next month, promising another monumental show for fans in India’s entertainment capital. As the stage is set and anticipation grows, the campaign perfectly captures this once-in-a-generation moment when global music meets Indian magic and celebration takes centre stage.