Araiya Hotels Partners With Paras Corporation for Enhanced Media Presence

Araiya Hotels has formed a strategic alliance with Paras Corporation (India & Middle East) to elevate its public relations efforts. This partnership is pivotal to the brand’s growth, enabling Araiya to leverage Paras Corporation’s extensive experience in media relations and innovative communication strategies. The aim is clear: to significantly amplify Araiya Hotels’ luxury and experiential offerings and strengthen its presence in key markets across India, ensuring greater visibility for its commitment to exceptional guest experiences.

Amruda Nair, Founder and CEO, Araiya Hotels and Resorts, commented, “2025 has been a transformative year for Araiya Hotels, with three exceptional new resorts launched across Rishikesh, Haridwar, and Gir. As we continue our ambitious expansion with forthcoming properties in Rajasthan and Kerala, partnering with Paras Corporation brings invaluable luxury brand expertise to elevate the Araiya narrative. This collaboration perfectly aligns with our vision to redefine boutique hospitality across India’s most coveted destinations.”

Saloni Mahajan Narang, Director of Paras Corporation India & Middle East also added, “Having followed Amruda and Araiya’s journey, I am truly honoured to be associating with such a prestigious and respected brand to further raise their awareness across India.”

The group currently operates several distinguished retreats, including Araiya Palampur in Himachal Pradesh, the all-villa luxury resort Araiya Gir in Gujarat, and unique Uttarakhand locations such as Aalia Jungle Retreat & Spa and Kinwani House.