Ayushmann Khurrana Stars as ‘Mr Vacaywala’ Promoting Stress-Free Travel with Agoda

Digital travel platform Agoda has unveiled its latest India campaign, titled ‘Escape the Stress, See The World For Less’, starring Bollywood star Ayushmann Khurrana in a lively double role. The campaign emphasises the importance of taking regular breaks in today’s hectic world and highlights Agoda as the ideal choice for affordable getaways.

Discover the compelling journey through Film 1 and Film 2 now available to watch on YouTube.

While frequent travel can sometimes be costly, Agoda counters this by offering budget-friendly options across over 5 million holiday properties both within India and overseas.

Also Read: Agoda Unveils Top One-Night Stay Spots in Asia

In the new TV advert, Khurrana plays two characters. First, he is depicted as a busy, overworked employee, before transforming into the charismatic “Chief Wellness Officer” — Mr Vacaywala — who paves the way to stress-free travel with Agoda. The advertisement cleverly demonstrates how Agoda’s competitive prices make it easy for everyone to enjoy regular escapes, helping them to refresh and re-energise.

Khurrana shared, “Between juggling jam-packed schedules and marathon days on set, I could definitely use aMr. Vacaywalain my life. Playing this character for Agoda's campaign was a blast, and it was a fun reminder that we all need to hit pause and recharge every now and then.”

Gaurav Malik, Country Director India at Agoda, shared, "Ayushmann brings a unique charm to this campaign, embodying the essence of what Agoda stands for – making travel fun as well as stress-free and affordable. And the message of his ‘Mr. Vacaywala’ persona rings true. When we surveyed 2025 travel motivations, 80 per cent of Indian respondents gave relaxation as the prime reason to travel, so we’re excited to see how the ‘takeabreakfromstress’ message will appeal toIndian travellers."

As Agoda continues to expand within the Indian market, this campaign aims to connect with consumers seeking hassle-free, wallet-friendly travel options. The campaign is brought to life in partnership with creative agency Ogilvy and will be showcased across both television and digital platforms.