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Home Industry Insights LEGACY launches Buddy Pack Whisky for easy indulgence

LEGACY launches Buddy Pack Whisky for easy indulgence

Legacy whisky by Bacardi unveils The Buddy Pack, a 180ml single-serve option, blending Scottish and Indian malts for convenient, premium enjoyment anytime, anywhere

By BWT Online
New Update
BW Travel- creatives - 2025-08-28T135318.217

Premium whisky is stepping into a new space of accessibility with Bacardi’s Legacy, the brand’s first-ever made-in-India whisky. Adding to its portfolio, Legacy has introduced The Buddy Pack, a 180ml single-serve format designed to cater to life’s more spontaneous moments.

"With The Buddy Pack, we’re bringing LEGACY closer to our consumers’ everyday moments in a way that’s convenient, stylish, and true to the brand’s premium ethos. We know that celebrations today are as much about spontaneity as they are about planning and The Buddy Pack fits right in, whether you’re sharing a laugh after work, packing for a road trip, or enjoying a quiet moment of indulgence. It’s compact in size but big on character, just like the friendships and memories it’s meant to be part of.” said Sreekanta Dash, Senior Brand Lead - Domestic Dark Spirits, Bacardi India 

Living up to its tagline “Your Perfect Companion Anytime, Anywhere”, The Buddy Pack offers convenience without compromising on quality. Whether it is an after-office gathering, a weekend trip or a close-knit celebration, the new format is positioned as a ready partner for occasions that call for just the right pour.

The whisky itself stays true to Legacy’s original blend, crafted from a mix of Scottish and matured Indian malts combined with select Indian grains. The result is a smooth, balanced profile that delivers the same premium taste in a more compact size. The Buddy Pack makes this signature flavour accessible in moments where larger bottles may not be practical, ensuring indulgence fits neatly into everyday plans.

Available now in select regions, including Uttar Pradesh, Rajasthan, Madhya Pradesh and parts of Maharashtra, the launch expands Legacy’s reach while staying focused on consumer needs for flexibility and convenience. With its portable, single-serve offering, The Buddy Pack underlines Bacardi’s effort to make premium quality whisky not just a special occasion indulgence, but an everyday companion for those who value craftsmanship alongside ease.