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Home Industry Insights MakeMyTrip Launches Initiative to Boost Wildlife Tourism in India

MakeMyTrip Launches Initiative to Boost Wildlife Tourism in India

Covering more than 100 national parks nationwide, the initiative tackles a common problem. MMT has utilised AI to map over 2,000 hotels and homestays to their nearest national park zones

By BWT Online
New Update
MMT

MakeMyTrip has unveiled an industry-first initiative to streamline the discovery and booking of hotels and homestays in and around India’s national parks. Covering more than 100 national parks nationwide, the initiative tackles a common problem: travellers exploring these vast, multi-zoned parks often struggle to identify suitable accommodation – whether close to a particular entry gate for easier safari access, or situated inside or outside park boundaries. Proximity to the entry gate has long been one of the most sought-after pieces of information for visitors, yet one of the hardest to find.

To address this gap, MakeMyTrip has utilised AI to map over 2,000 hotels and homestays to their nearest national park zones. Travellers can now simply search for a national park or a specific zone gate on the platform and instantly discover accommodation options mapped to entry gates and park boundaries, making their choice quicker and more reliable. Users will also have access to key park information via the ‘Tips’ section, which provides details on national park operating hours, peak visitation periods, entry protocols, transport routes, and the official website of the state tourism board to support informed decision-making.

“India is home to more than 100 national parks and over 1,000 protected areas, offering immense potential for wildlife tourism. On our platform, searches for national parks have doubled over the past two years, a clear sign of the growing interest among travellers. By making it easier to discover and book stays around these destinations, we hope to encourage more people to explore India’s natural heritage and contribute to the growth of this segment,” said Ankit Khanna, Chief Product Officer – Hotel, Growth & Emerging Businesses, MakeMyTrip.

This launch reinforces MakeMyTrip’s commitment to transforming fragmented and often difficult-to-search travel experiences into seamless journeys. Over time, the company has introduced a series of product innovations aimed at making travel search more intuitive, personalised, and accessible for every traveller.