MakeMyTrip Launches ‘Travel Ka Muhurat’ to Kick-Start India’s Year-End Travel Planning

MakeMyTrip has announced the launch of 'Travel Ka Muhurat', a new calendar moment designed to mark the start of India’s year-end travel planning season. The initiative spans the entire travel journey—from flights and stays to holiday packages, ground transport, tours and attractions, and essentials such as visas, foreign exchange, and travel insurance—bringing together leading airlines, hospitality brands across India and abroad, and major banking partners to offer travellers exceptional value.

Each week of the campaign will spotlight select domestic and international leisure destinations, blending beaches, hills, culture, and city escapes, to help travellers find fresh inspiration for year-end holidays. The inaugural edition of Travel Ka Muhurat runs from 29 October to 30 November 2025, with MMTBLACK members enjoying exclusive early access, along with Black Friday Deals each Friday and Lightning Drops, limited-inventory offers available daily between 18:00 and 21:00.

“Travel Ka Muhurat is a first-of-its-kind initiative in the travel category that will benefit travellers and our partners alike,” said Rajesh Magow, Co-Founder & Group CEO, MakeMyTrip. “As India’s leading travel platform, we are uniquely positioned to bring the ecosystem together at a scale that delivers exceptional value to travellers. With the support of our partners, we want to make the planning experience as exciting and inspiring as the travel itself.”

The timing of Travel Ka Muhurat is guided by insights into when Indians actively plan their trips. Based on booking trends observed on MakeMyTrip, many travellers, anticipating that quality options will sell out and fares will rise in December, finish their trips earlier, with nearly 30% completing their bookings by November. For international travel, the window opens even sooner, with a visible spike in October.

This evolving price-and-availability anticipation mindset has set the stage for a dedicated travel planning season — a gap that Travel Ka Muhurat now seeks to define and formalise as India’s own annual moment for travel planning. Designed for this decisive phase, it helps travellers convert intent into action through curated offers across flights, stays, and destinations.