OTM 2026 Returns To Mumbai As India’s Largest Travel Trade Show

Over 2,200 Exhibitors To Participate At Jio World Convention Centre

OTM 2026, set to take place in Mumbai from February 5 to 7 2026 at the Jio World Convention Centre will host over 2,200 exhibitors from more than 60 countries, with over 45 National Tourism Organisations (NTOs) already confirmed and more than 30 destinations participating exclusively at OTM. 

Alongside this global representation, the show is expected to welcome more than 50,000 trade visitors and over 1,000 hosted and VIP buyers, bringing together the global travel ecosystem at a moment when India has emerged as one of the world’s most strategically important tourism markets.

India: From Emerging Market to Strategic Priority

Before the pandemic, India was often viewed as a promising but still emerging outbound market for many destinations. Today, that perception has undergone a decisive shift. Rising disposable incomes, expanding air connectivity and a growing appetite for long-haul and experience-led travel have transformed India into the primary growth engine for global tourism. Recognised by NielsenIQ in a custom study as the Leading Travel Trade Show in India and Asia for two consecutive years, OTM 2026 reflects this shift, marking a defining pinnacle for the platform and for India’s role in the global travel economy.

What sets this edition apart is how visibly this shift is reflected in destination participation. Countries that were once considered niche or aspirational for Indian travellers are now actively engaging with India as their next growth market. 

Confirmed participation from global tourism boards at OTM 2026 spans a wide global spectrum, including Bhutan, Cambodia, Cayman Islands, Fiji, Georgia, Greece, Indonesia, Israel, Kenya (KATO), Korea, Malaysia, Mauritius, Morocco, Namibia, Nepal, Oman, Peru, Philippines, Seychelles, Singapore, South Africa, Sri Lanka, Switzerland, Taiwan, Tanzania, Türkiye, Uganda, Zambia, alongside city and regional destination bodies such as Visit Almaty, Visit Brussels, and Danang Tourism Promotion Centre.

Within this lineup, several destinations are participating exclusively at OTM 2026, underscoring their focused and strategic engagement with the Indian market. These include Cambodia, Cayman Islands, Fiji, Greece, Indonesia, Israel, Mauritius, Morocco, Namibia, Oman, Peru, Philippines, Qatar, Seychelles, Singapore, South Africa, Switzerland, Taiwan, Tanzania, Türkiye, and Uganda, destinations that are investing in long-term trade partnerships, product development, and distribution alignment with Indian travel businesses.

Established Markets Reinforce Commitment

Alongside these destinations, long-standing Western markets continue to reinforce their commitment to India. Major European destinations, supported by participation from organisations such as the European Tourism Association, as well as several European countries, will be present at the event. The participation from the US Commercial Service further emphasises sustained strategic interest from North America. Africa is emerging as a key focus region, with several African tourism boards participating officially. Destinations across the African continent are increasingly positioning India as a core source market for leisure, adventure, wildlife and experiential travel.

A Platform Designed for Business Outcomes

The 2026 edition will see participation from national and state tourism boards, airlines, hotels and resorts, destination management companies, cruise operators, attractions, travel technology providers, and the entire travel and tourism ecosystem. Structured engagement remains central to the platform, with over 50,000 pre-scheduled meetings expected to facilitate targeted conversations and meaningful business outcomes for exhibitors and buyers.

In addition to the exhibition, OTM Forum will host knowledge-led discussions featuring the Minister of Tourism, Govt. of India, and global travel and tourism leaders from across the ecosystem. The event will also feature CineLocales, a dedicated marketplace connecting destinations with film, television and OTT production stakeholders.

Commenting ahead of the event, Sanjiv Agarwal, Chairman & CEO, Fairfest Media, said, “For a long time, India was seen as an emerging opportunity. Today, it is one of the most sought-after and strategic travel markets globally. OTM was created to serve this exact moment, as a platform where the global travel industry can engage directly with India’s decision-makers in a focused, ROI-driven environment. With OTM 2026, we are building on the strong confidence shown by the industry and delivering an even more impactful edition with exhibitors from over 60 countries participating.”