Radisson Hotel Group, MBD Sign Master Franchise Deal Targeting 50 Radisson Collection And RED Hotels In India

Radisson Blu MBD Hotel Noida To Be Upgraded As Partnership Expands Premium Hotel Portfolio

Radisson Hotel Group and MBD Group announced a long-term strategic partnership under a master franchise agreement to expand Radisson Collection and Radisson RED hotels across India. The collaboration combines RHG’s global brand standards with MBD Group’s development and operational capabilities.

Under the agreement, MBD Group will support business development, management and franchising functions for Radisson Collection and Radisson RED at mutually agreed locations. RHG will continue to pursue the growth of these brands through additional partnerships and development channels.

As part of the partnership, Radisson Blu MBD Hotel Noida will transition to Radisson Collection MBD after an upgrade aligned with brand standards. The hotel is among the highest-performing properties in RHG’s India portfolio.

Nikhil Sharma, Managing Director & Chief Operating Officer, South Asia, Radisson Hotel Group, said, “India’s premium hospitality market continues to see strong growth, alongside rising demand for contemporary, design-led lifestyle experiences. This strategic partnership further strengthens our ability to expand Radisson Collection and Radisson RED across key Indian markets, alongside our broader development initiatives. MBD Group has been a trusted partner to Radisson Hotel Group for over two decades, and together we are well-positioned to scale these brands while creating distinctive hotels that respond to evolving traveller expectations and reinforce our long-term commitment to India.”

Davashish Srivastava, Senior Director, Development, South Asia, Radisson Hotel Group, said, “The collaboration supports our development momentum in India’s premium hospitality segment. Our development efforts with MBD team’s aid shall help us finding a higher quantum of opportunities in addition to our robust growth capabilities. With a clear asset-light focus, we are well positioned to scale strategically while sustaining long-term brand value.”

Sonica Malhotra Kandhari, Joint Managing Director, MBD Group, said, “This partnership marks a decisive strategic milestone in MBD’s hospitality evolution. The first decade of partnership is targeted to deliver 50 co-branded hotels across Radisson collection MBD and Radisson RED MBD hotels predominantly through an asset light model. MBD’s prop book exposure will be around 25%. Radisson Collection MBD targeting luxury will have an extremely thought-through placement whereas Radisson RED MBD targeting lifestyle segment will be a far aggressive expansion. MBD will leverage on its pan Indian brand presence, operational excellence and no 1 leadership performance position amongst all Radisson Hotels in the country.”

Kandhari added that the portfolio is expected to include about 80 per cent managed and franchised hotels and 20 per cent owned properties, reflecting an asset-light expansion approach.

Monica Malhotra Kandhari, Managing Director, MBD Group, said, “Luxury today is defined by aesthetic refinement and immersive experiences. With our project design and management expertise at MBD, we aim to deliver design excellence that elevates guest experiences. Radisson Collection MBD will reflect timeless, rooted and curated luxury, while Radisson RED MBD bringing bold, playful and socially driven design and MBD superimposing its beautiful cultural narratives will redefine luxury and lifestyle hospitality in India. MBD has exhibited pinnacle performance be it education or hospitality and with this partnership we aim to become number number one luxury and lifestyle brand, Indian origin with Global confluence in the most elegant way.”

Satish Bala Malhotra, Chairperson, MBD Group, said, “Our association with RHG has always been built on trust and a shared commitment to quality. This expanded alliance is a reflection of the enduring legacy envisioned by our founder, Shri Ashok Kumar Malhotra, building institutions anchored on integrity and a steadfast pursuit of excellence and creating a leadership position without compromising on culture and ethics. We are truly delighted to do extremely meaningful work on Indian hospitality landscape and make India most preferred destination.”

Radisson Hotel Group and MBD Group said the partnership aims to expand luxury and lifestyle hospitality options in India while supporting RHG’s long-term growth strategy in the country.