Virgin Atlantic Launches ‘Sky High Club’ to Reward India’s Travel Agents

Virgin Atlantic has unveiled an exciting new chapter in its relationship with India’s travel trade community with the launch of the Sky High Club—a first-of-its-kind rewards programme designed exclusively for travel agents across the country.

Aimed at recognising the unwavering passion, commitment and entrepreneurial spirit of Indian travel professionals, the Sky High Club goes far beyond traditional loyalty models. With each Virgin Atlantic booking made, registered agents will now earn points that can be redeemed for a growing array of bespoke rewards, curated experiences, and special privileges.

This new initiative is Virgin Atlantic’s way of celebrating the pivotal role travel agents play in connecting customers with seamless journeys across the globe. As agents ascend through the programme’s tiers, they’ll unlock increasingly valuable benefits—reflecting both their performance and their vital place in Virgin Atlantic’s growth story in India.

Shivani Singh Deo, Virgin Atlantic's India Country manager commented “At Virgin Atlantic, we’ve always believed in the power of partnerships and Sky High Club is our way of recognising the travel agents who make incredible journeys possible every single day – and we’re here to champion, celebrate and reward them like never before.” 

Virgin Atlantic has long enjoyed a strong presence in India, with direct flights from major cities and a growing network of strategic alliances. The launch of Sky High Club underscores the airline’s renewed focus on personalised engagement and collaborative growth with the Indian travel trade.

This move also comes at a time when outbound travel from India continues to rise, making travel agents even more essential to customer experience and satisfaction. The Sky High Club is set to inspire and empower agents to aim higher—while earning along the way.