Uttar Pradesh Tourism

Following a strong response to weekend guided tours, UPSTDC has designed a Deepotsav‑exclusive itinerary — a single‑day journey from Lucknow to Ayodhya and back, including transport, meals, guides, and a front‑row experience of the grand celebrations

From landmark festivals and rural initiatives to global showcases, the state advanced its vision of becoming a premier destination for travellers worldwide

Uttar Pradesh Tourism made an impression at IFTM Top Resa 2025 in Paris, showcasing Perfume Tourism from Kannauj, the Taj Mahal, spiritual circuits, and cultural performances. The event opened new opportunities for international collaborations.

Uttar Pradesh Tourism unveils a cultural and business pavilion at UPITS 2025 in Greater Noida, blending heritage with innovation to attract travellers and investors

In collaboration with IHCL’s amã Stays & Trails, UP Tourism unveils the state’s first luxury heritage homestay in Kannauj, India’s perfume capital

At PATA Travel Mart 2025, Uttar Pradesh Tourism highlighted its Buddhist circuit, attracting global attention, fostering partnerships, and reaffirming its vision as a world hub of cultural travel

Uttar Pradesh Tourism to highlight its Buddhist Circuit and wider cultural heritage at PATA Travel Mart 2025 in Bangkok, aiming to attract global travellers